NIW Bearings
dismissedJUN142024_05B52032024-06-14 · appeal · Texas Service Center

This is an AAO appeal decision — a case denied once and appealed. It shows how the framework is applied; it is not the filing population.

The Petitioner, a public relations specialist, proposed to work for or consult with U.S. and foreign businesses on reputation management and communications strategy, claiming this would generate foreign investment and economic benefits.

Field: public relations / business reputation risk management · Read the decision (uscis.gov)

EB-2 threshold — addressed

Director found, and AAO agreed, that the Petitioner qualifies for EB-2 classification as an advanced degree professional; not in dispute on appeal.

Prong 1 — national importancenot established · dispositive

the relevant question is not the importance of the industry, sector, or profession in which the individual will work; instead, we focus on "the specific endeavor that the foreign national proposes to undertake."
the record does not show that any benefits to the U.S. regional or national economy resulting from his public relations services would reach the level of "substantial positive economic effects"
Although the proposed endeavor may benefit the client companies and individuals that engage the Petitioner's services, the record does not sufficiently show that such benefits...would rise to the level of national importance.
much of the content of the expert opinion letter lacked relevance and probative value with respect to the national importance of the Petitioner's initial proposed endeavor.

AAO decision text

How the evidence was treated

  • recommendation letter · discounted
    the author does not indicate how the Petitioner's Professional Plan & Statement supports a determination that the initial proposed endeavor has significant potential to employ U.S. workers
    AAO decision text
  • resume experience · discounted
    the Petitioner's expertise acquired through his academic and professional career primarily relates to the second prong of the Dhanasar framework
    AAO decision text
  • media · discounted
    the Petitioner must still demonstrate the potential prospective impact of his specific, proposed endeavor...rather than the importance of the occupation or the industry or field
    AAO decision text
  • motion resubmission · discounted
    we will not consider the Petitioner's materially changed proposed endeavor of applied researcher
    AAO decision text

Where this case turned

  • Economic claims unsupported · p1job/revenue projections with no corroborating basis
  • Field importance conflated with endeavor · p1argues the field matters, not the specific endeavor
  • Letters conclusory · p1letters praise skills in general terms without tracing specific impact
  • Local, not national scope · p1impact confined to clients / a region
2,501coded decisions carry the failure named in this record. A placement shows where your profile sits among them, not what it predicts.See where your profile sits — 90 seconds

Notable

The Petitioner materially changed his proposed endeavor between filing (PR specialist/consultant) and the RFE response (applied researcher in crisis/risk communication funded by NOAA), even acknowledging on the Form I-290B that his plans had changed. Citing Katigbak and Izummi, the AAO refused to consider the new endeavor and evaluated only the endeavor as stated at filing, ultimately finding it lacked national importance and dismissing the appeal on prong 1 alone without reaching prongs 2 or 3.

Authorities this decision leans on

From the doctrinal survivor set — 187 authority tests across 47 distinct authorities cleared the differential-lift gates. Only those appear here.

  • 8 C.F.R. 103.2(b)(1)
  • 8 C.F.R. 103.3
  • Matter of Caron Int'l
  • Matter of D-R-
  • Matter of Izummi
  • Matter of Katigbak
  • Matter of L-A-C-

What this case teaches

Analyst reading of the decision text.

Decisive factor

Petitioner failed to show his original PR-specialist endeavor had broader, quantifiable national impact (job creation, economic effect, field advancement) beyond his own clients; later pivot to applied research was rejected as an impermissible material change.

Transferable lesson

Fix and document a specific, impact-scaled endeavor at filing with quantifiable national-level metrics (jobs, economic effect, field-wide reach); do not materially redefine it in RFE response.

Endeavor framing

vague

National-importance theory

economic_job_creation · economic_growth_generic · us_competitiveness

Evidence targeting

person_focused

Cases in adjacent profiles