NIW Bearings
dismissedAUG232021_04B52032021-08-23 · appeal · Texas Service Center

This is an AAO appeal decision — a case denied once and appealed. It shows how the framework is applied; it is not the filing population.

The petitioner, a marketing manager with over 15-20 years of experience, proposed to continue working as a marketing manager for U.S. companies, helping them explore international markets, design marketing strategies, and expand cross-border business, particularly with Latin American markets.

Field: marketing management · Read the decision (uscis.gov)

EB-2 threshold — addressed

Director found Petitioner qualifies as advanced degree professional; not disputed on appeal. Exceptional ability classification deemed moot.

Prong 1 — national importancenot established · dispositive

The Petitioner did not establish how the documentation shows the national importance of his specific endeavor.
the record does not show that the Petitioner's proposed endeavor of providing marketing services stands to sufficiently extend beyond his potential or futuristic employers or clients
the Petitioner did not demonstrate or further explain how his endeavor would somehow influence employment figures, to support his assertions
Accordingly, the Petitioner did not show that his proposed endeavor has national importance.

AAO decision text

How the evidence was treated

  • other · discounted
    the evidence relates to the substantial merit of the proposed endeavor
    AAO decision text
  • recommendation letter · discounted
    relate to the second prong of the Dhanasar framework, which shifts the focus from the proposed endeavor to the foreign national
    AAO decision text
  • resume experience · discounted
    relate to the second prong of the Dhanasar framework
    AAO decision text

Where this case turned

  • Economic claims unsupported · p1job/revenue projections with no corroborating basis
  • Endeavor too vague · p1described as a job role, not a defined undertaking
  • Field importance conflated with endeavor · p1argues the field matters, not the specific endeavor
2,501coded decisions carry the failure named in this record. A placement shows where your profile sits among them, not what it predicts.See where your profile sits — 90 seconds

Notable

The Director had found prong 1 (substantial merit) satisfied and only failed prongs 2 and 3, but the AAO reversed course sua sponte on appeal, finding prong 1's national importance component unmet and disposing of the case on that alternate ground without reaching prongs 2/3, explicitly noting the dismissal rests on 'independent and alternate' bases.

Authorities this decision leans on

From the doctrinal survivor set — 187 authority tests across 47 distinct authorities cleared the differential-lift gates. Only those appear here.

  • INA 203(b)(2)
  • INA 291
  • Poursina v. USCIS

Cases in adjacent profiles